Our Team
Karen Rae
Founder & CEO
What do you like most about your job?
The opportunity to create products that IMPACT lives
What is your favorite quote?
"Far better is it to dare mighty things, to win glorious triumphs, even though checkered by failure, than to take rank with those poor spirits who neither enjoy nor suffer much, because they live in the gray twilight that knows neither victory nor defeat." ~Teddy Roosevelt
What do you do to turn things around when you’re having a bad day?
Pray
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What is your favorite color?
Caribbean Blue
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What’s a trip that changed you, and why?
A boating trip from Ft. Lauderdale to Bimini; it opened back up my dream space and snapped me out of a funk that I had been in.
What’s your guilty pleasure?
Reading People Magazine
What are three things still left on your bucket list?
Boat from Florida to the Caribbean with my daughters
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Travel to South Africa with my daughters to see Rhinos in the wild
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Take a trip to Europe with my daughters to visit friends in England and Wales
Samantha Welin
Director of Development and Community Relations
What is your favorite quote?
"When the world tells you to shrink, expand" ~ Lacy Philips
What do you do to turn things around when you’re having a bad day?
Exercise, paint, or grab a cocktail with some friends
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What is your favorite color?
Red, I've always said it since I was a little girl and it's the only color I paint on my toes
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What’s a trip that changed you, and why?
My backpacking trip to Thailand & Bali! I felt at peace, adventurous, out of my comfort zone, grateful, and so much more. I realized the importance of the simple things in life. So many others have much less but yet are some of the happiest people I've met. I harnessed some of these walks of life and do my best to instill them in myself daily.
What’s your guilty pleasure?
Having a cup of coffee and people watching.
What are three things still left on your bucket list?
Visit Greece with my mom.
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Visit Fiji, I saw an image of it in a magazine when I was a kid and I've always said I wanted to go.
Go to Europe and visit Paris in the fall.
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Run my own business
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We believe in the mission of our brand and are passionate about inspiring and empowering women to take back their time, find life balance, and live their BEST LIVES every day!
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